This insight brief presents findings on behavioral barriers to increased investment in social and behavior change for family planning and reproductive health programming. The analysis focuses on the barriers and needs of three key groups: (1) country offices of government assistance agencies (e.g., USAID Missions and the Netherlands Ministry of Foreign Affairs), (2) private foundations (e.g., the Bill & Melinda Gates Foundation and the William and Flora Hewlett Foundation), and (3) country decision makers (e.g., staff in the Ministries of Health or Finance). Social and behavior change practitioners can develop more effective, evidence-driven advocacy strategies by understanding the characteristics and factors that influence these agents of change in their investment choices.
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This website is made possible by the support of the American people through the United States Agency for International Development (USAID). The Breakthrough awards are supported by USAID’s Office of Population and Reproductive Health, Bureau for Global Health, under Cooperative Agreements: #AID-OAA-A-17-00017 and #AID-OAA-A-17-00018. Breakthrough ACTION is based at the Johns Hopkins Bloomberg School of Public Health’s Center for Communication Programs. Breakthrough RESEARCH is based at Population Council. The contents of this website are the sole responsibility of Breakthrough ACTION and Breakthrough RESEARCH. The information provided on this website is not official U.S. Government information and does not necessarily represent the views or positions of USAID, the United States Government, Johns Hopkins University, or Population Council.
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