Photo Credits: Courtesy of Jonathan Torgovnik/Reportage by Getty Images. Courtesy of Paula Bronstein/The Verbatim Agency/Getty Images. Courtesy of Caitlin Loehr. Some rights reserved.

Why Breakthrough?

USAID’s flagship programs for social and behavior change are working to increase the practices of priority health behaviors—from using modern contraceptive methods to sleeping under bed nets to being tested for HIV—for improved health and development outcomes.

Learn more about Breakthrough ACTION and Breakthrough RESEARCH.

Highlighted Content: Nigeria

In Nigeria, Breakthrough ACTION worked to increase the practice of behaviors across several health areas: maternal, newborn, and child health plus nutrition; family planning and reproductive health; malaria; tuberculosis; priority zoonotic diseases; and COVID-19.

This new compilation of highlights featured resources, case studies as well as courses and toolkits.

Closeup of a woman holding a Breakthrough ACTION referral card in Bui, Kebbi State, Nigeria

Incorporate new social and behavior change approaches into your work with these learning opportunities.

Audience Segmentation for Nutrition


Applying Human-Centered Design to Improve Nutrition Programming

English | French

Implementing the SBC Flow Chart


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