Cutting through the confusion: Prioritizing behavioral messages and calls to action

Written by: Alice Payne Merritt, CCP Deputy Director When Zika first appeared in Brazil and spread quickly through the Americas, dozens of governments and partners grappled with how to help families protect themselves from the mosquito that…

Faire progresser le champ des mesures pour le CSC

Par Erin Portillo, Responsable de programme II Mesurer adéquatement les déterminants sociaux et comportementaux est essentiel pour créer de puissants programmes de changement social et de comportement. Cependant, cette surveillance est…

Advancing the Field of Measurement for SBC

Written by: Erin Portillo, Program Officer II Adequately measuring social and behavioral determinants is key to creating strong social and behavior change (SBC) programs. However, doing so is an ever-evolving art and a primary area of focus…

Richer and Faster Data Analysis to Inform SBC Zika Program Design in an Outbreak

Written by: Anne Ballard Sara, Program Officer II; Tilly Gurman, Senior Research and Evaluation Officer; Sean Maloney, Program Officer; and Gabrielle Hunter, Zika Technical Team Lead Despite the need for quick action during an outbreak…

Answering Critical Social and Behavior Change Questions to Advance the Field and Improve Population-Based Behavior Change

Written by: Breakthrough RESEARCH Tremendous strides have been made in social and behavior change (SBC) programming. SBC programs “raise awareness, reduce misinformation, and address the barriers that prevent individuals, families, and…

New Breakthrough ACTION Resource: Social and Behavior Change Checklist for Costed Implementation Plans

Written by: Jvania Cabiness, Breakthrough ACTION Program Officer II Well-planned, well-funded, and effectively implemented social and behavior change (SBC) initiatives are critical to fulfilling Family Planning 2020 (FP2020) pledges. Breakthrough…

Gender: An Update and a Challenge

Written by: Joanna Skinner, Breakthrough ACTION Population and Reproductive Health Team Lead The evidence continues to gather on the importance of integrating gender into all health and development work. The recent Lancet series on gender…

Zika’s Silent Threat: Prioritized Behaviors Are Key to Preventing Future Outbreaks of Aedes Aegypti-Borne Diseases

Written by: Deborah Mesce and Reshma Naik, Breakthrough RESEARCH Zika sent waves of panic through the Americas in 2015 and 2016 when the little-known virus was linked to serious birth defects and other neurological disorders. At the height…

Participating in Life-Changing Decisions: The Value of Community Engagement

A community meeting is called.  Everyone gathers together, anxious to discuss how they can help themselves. Before long, hands are raised, questions are asked, and the conversation becomes lively. “Well, it sounds good that we can improve…
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New Advocacy Tool Offers Guidance and Opportunity for Exchange in Male Engagement in Family Planning

Written by: Erin Portillo, Breakthrough ACTION Program Officer II In family planning and reproductive health (FP/RH) programs around the world, there is growing attention to the association between gender inequalities and health outcomes…