
Breakthrough RESEARCH Legacy Area: Advancing Social and Behavior Change Measurement


Learning the art and science of audience segmentation
Written by: Charudatt Chaudhari, Camber Collective
Audience segmentation is an analysis that “divides a population or market into subgroups that have, or are perceived to have, meaningfully similar characteristics, and significant differences…

Seeking Breakthroughs in SBC at the Intersection of Family Planning and Intimate Partner Violence

Adapter les techniques innovantes pour le CSC en PF/SR : ressources de Transform/PHARE
Écrit par Anne Stotler, Associée Principale, Breakthrough ACTION
Le projet Transform/PHARE a développé des approches innovantes pour optimiser la programmation du changement de comportement en matière de santé et les résultats de la…

Adapting innovative techniques for SBC in FP/RH: Resources from Transform/PHARE
Written by Anne Stotler, Senior Associate, Breakthrough ACTION
The Transform/PHARE project developed innovative approaches to enhance health-related behavior change programming and family planning outcomes by adapting novel techniques from…

