Self-care is a behavior that is influenced by various social, structural, interpersonal, and individual factors. Social and behavior change (SBC) approaches are central to advancing self-care efforts given their ability to address the inherent social and behavioral elements of self-care.
The “Using Social and Behavior Change to Strengthen Self-Care for Sexual and Reproductive Health” technical brief outlines how SBC can contribute to self-care efforts. Specifically, the brief describes how self-care practitioners can utilize proven and emergent SBC approaches to avoid or address the following pressing challenges to sexual and reproductive health self-care interventions:
- Understanding the needs of people using sexual and reproductive health self-care products
 - Engaging providers
 - Cultivating community support for self-care
 - Defining and promoting quality in a crowded market
 - Helping those who are practicing self-care to access services as needed
 
The technical brief complements Supporting Sexual and Reproductive Self-Care through Social and Behavior Change: A Conceptual Framework.


