Florece en tu Tierra (Flourish In Your Land) is a radio program produced by Breakthrough ACTION to highlight the success of young entrepreneurs in the highlands of Guatemala and promote their products and services in their communities. The program also creates a space for self-improvement, learning, and leadership by bringing together young men and women with entrepreneurial potential to help reduce irregular migration by generating income and creating direct and indirect employment for members of their community.
The radio program is broadcast live monthly on local radio stations in Quiché and Huehuetenango. Each episode features a new entrepreneur along with USAID implementing partners and public and private organizations.
