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Generating Demand: Ways to Build Acceptance for COVID-19 Vaccines

April 15, 2021 @ 10:00 am - 11:00 am

As of March 31, the international COVAX facility has shipped over 32 million COVID-19 vaccines to more than 70 countries. As the global collaboration intends to ship millions of more vaccines in the coming months, country-level public health officials must begin conducting social and behavior change (SBC) campaigns to promote the vaccine. Vaccines are one of the most effective public health measures to protect people from COVID-19 infection and to help return the world to normal. This makes a successful roll-out of COVID-19 vaccines a vitally important activity.

This live webinar and question and answer (Q&A) session will explore ways to design an SBC campaign – including building vaccine acceptance and mitigating vaccine hesitancy. Expert presenters will provide a background into vaccine hesitancy and vaccine communication, overview currently available COVID-19 vaccine materials and resources and provide lessons learned from previous vaccine campaigns that can be used to strengthen COVID-19 vaccine communication.


Rupali Limaye, Ph.D., Associate Scientist, Director of Behavioral and Implementation Science at the International Vaccine Access Center, Johns Hopkins University
Deepa Pokharel, Communication for Development Specialist, UNICEF – Health Section, New York Headquarters
Samuel Usman, Secretariat Director-Chief of Party, CORE Group Partners Project Nigeria Program

Format: This Springboard event will be a live webinar on the event page with Zoom integration (Zoom details to come). The session will consist of three presentations followed by a Q&A session.

Kindly note that you will need to create a Springboard account to RSVP for the event.


April 15, 2021
10:00 am - 11:00 am