Learning the art and science of audience segmentation

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Written by: Charudatt Chaudhari, Camber Collective Audience segmentation is an analysis that “divides a population or market into subgroups that have, or are perceived to have, meaningfully similar characteristics, and significant differences…

Adapter les techniques innovantes pour le CSC en PF/SR : ressources de Transform/PHARE

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Écrit par Anne Stotler, Associée Principale, Breakthrough ACTION Le projet Transform/PHARE a développé des approches innovantes pour optimiser la programmation du changement de comportement en matière de santé et les résultats de la…

Adapting innovative techniques for SBC in FP/RH: Resources from Transform/PHARE

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Written by Anne Stotler, Senior Associate, Breakthrough ACTION The Transform/PHARE project developed innovative approaches to enhance health-related behavior change programming and family planning outcomes by adapting novel techniques from…