Entries by Marcela

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Making Sexual and Reproductive Health Programs a Real Pleasure

Pleasure. Yes, we said it, pleasure! A concept so often considered taboo, off-limits, too uncomfortable to be discussed, that it just… isn’t. Breakthrough ACTION and The Pleasure Project are on a mission to change this, alongside a group of 38 Pleasure Champions working in social and behavior change, gender, and sexual and reproductive health (SRH) program implementers, researchers, and donors from 17 countries around the world. On September 4, 2024, Breakthrough ACTION and The Pleasure Project hosted the first of two meetings with the Pleasure Champions cohort. Fittingly, that same day was World Sexual Health Day, a celebration of sexual […]

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Fighting Rabies: In Guinea, Children Lead the Way

Traduction française ci-dessous In September 2023, Breakthrough ACTION launched the innovative Super Ami des Chiens (Super Friend of Dogs) campaign to tackle rabies by promoting safe behaviors such as vaccination, responsible pet care, and avoiding unknown animals in Guinea. This initiative primarily targets school-age children, preschoolers, and dog owners, encouraging them to vaccinate their pets and adopt safe practices around dogs. A Dynamic Approach to Community Engagement The Super Ami des Chiens campaign distinguishes itself through its dynamic, multi-channel strategy. Using a variety of tools including audio spots, comics, a cartoon, posters, and social media messages, the campaign effectively communicated […]