Behavior Change Impact: Evidence in Action

New website highlights evidence for social and behavior change impact

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This blog post introduces a website for social and behavior change (SBC) practitioners seeking evidence on the impact of SBC in a variety of health areas.
Congolese mother breastfeeds her babyPitshou Budiongo

In Honor of World Breastfeeding Week: Interpreting Baby’s Cries

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This blog post describes how insights on how the increasingly varied cries of growing infants can affect exclusive breastfeeding by their mothers.
A couple receive counseling about contraceptive methods available to them from a nurse in RwandaYagazie Emezi/Getty Images/Images of Empowerment

Using SBC to Transform Gender Norms: An Intervention to Improve Family Planning and Reproductive Health

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This blog post discusses how social and behavior change transforms gender norms and improve family planning and reproductive outcomes for women and men.
Mother and son in NigerBenedicte Kurzen/UNICEF

Is Better Measurement the Key to Increased Investment in Social and Behavior Change for Family Planning in Francophone West Africa?

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This blog post discusses the need for investment in social and behavior change (SBC) measurement.
Female community health worker talks to a woman during a home visit in UgandaJonathan Torgovnik/Getty Images/Images of Empowerment

Message Framework for Advocating for SBC in Family Planning Programs Now Updated!

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An updated message framework helps social and behavior change (SBC) practitioners better advocate for greater investment in SBC in family planning programs.
Malaria testing at a village clinic in MalawiPhoto credit: amy Rakotoniaina/PMI/Flickr

Designing for Provider Behavior Change: Developing Solutions to Provider-side Barriers to Quality Care

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This blog post describes how Breakthrough ACTION used behavioral insights to develop provider behavior change solutions that lead to better quality of care.
A mother holds her baby as a provider administers a rapid malaria test during check-in at a health center in NigeriaBreakthrough ACTION

Same Information, Different Order: Testing Before Consultation to Improve Protocol Adherence

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This blog post describes how Breakthrough ACTION applied behavioral insights to improve malaria care providers’ adherence to national guidelines in Nigeria.
Staff at a dispensary in Tanzania speak with a woman to check her in as a new patientRachel Chilton/USAID/Flickr

Compass for SBC “Spotlight” on Breakthrough RESEARCH

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This blog post introduces resources on the Compass website dedicated to social and behavior change research and evaluation products
A Nigerian patient using a Tuberculosis drugWHO

Getting Back to Good Health Faster

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This blog post describes how Breakthrough ACTION used a human-centered approach to increase tuberculosis case detection and save lives.