After services: SBC boosts adherence and maintenance

Circle of Care Model: After Stage

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This brief helps service providers understand how to use social and behavior change to encourage sustained healthy behaviors after service delivery.
During services: SBC improves the client-provider interaction

Circle of Care Model: During Stage

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This brief helps service providers understand how social and behavior approaches can improve client–provider interaction.
Before services: SBC motivates clients to access services

Circle of Care Model: Before Stage

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This brief helps service providers understand how to use social and behavior change approaches to motivate clients to access the health services they need.
SBC for Service Delivery Community of Practice

Social and Behavior Change for Service Delivery Community of Practice

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This page describes Breakthrough ACTION’s Social and Behavior Change for Service Delivery Community of Practice. Interested parties can sign up to join.
A mother holds her baby as a provider administers a rapid malaria test during check-in at a health center in NigeriaBreakthrough ACTION

Same Information, Different Order: Testing Before Consultation to Improve Protocol Adherence

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This blog post describes how Breakthrough ACTION applied behavioral insights to improve malaria care providers’ adherence to national guidelines in Nigeria.
Rohingya refugees, including women and children, in Bangladesh to escape violence in BurmaAshique Rushdi/USAID

Using SMS and IVR Surveys During COVID-19

This brief provides guidance for administering text message and interactive voice response-based surveys to collect information during COVID-19.
Mother and daughter sit on the floor of their home hand rolling Indian-style cigarettes called bidiPaula Bronstein/Getty Images/Images of Empowerment

Socially Marginalized Groups and COVID-19

This brief provides recommendations for addressing the needs of social marginalized groups for COVID-19 risk communication and community engagement efforts.
A woman is tested and treated for malaria with her new baby at a health center in UgandaUSAID

Integrating Gender Into the COVID-19 RCCE Response

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This brief makes recommendations on integrating gender into COVID-19 risk communication and community engagement efforts.
An informal worker, carries out important surveys in her neighborhood in Gujarat, IndiaPaula Bronstein/Getty Images/Images of Empowerment

Disrupting COVID-19 Stigma

This guide includes considerations and resources to support country programs in identifying and reducing stigma around COVID-19.