A couple receive counseling about contraceptive methods available to them from a nurse in RwandaYagazie Emezi/Getty Images/Images of Empowerment

Using SBC to Transform Gender Norms: An Intervention to Improve Family Planning and Reproductive Health

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This blog post discusses how social and behavior change transforms gender norms and improve family planning and reproductive outcomes for women and men.
Female community health worker talks to a woman during a home visit in UgandaJonathan Torgovnik/Getty Images/Images of Empowerment

Message Framework for Advocating for SBC in Family Planning Programs Now Updated!

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An updated message framework helps social and behavior change (SBC) practitioners better advocate for greater investment in SBC in family planning programs.
Malaria testing at a village clinic in MalawiPhoto credit: amy Rakotoniaina/PMI/Flickr

Designing for Provider Behavior Change: Developing Solutions to Provider-side Barriers to Quality Care

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This blog post describes how Breakthrough ACTION used behavioral insights to develop provider behavior change solutions that lead to better quality of care.
After services: SBC boosts adherence and maintenance

Circle of Care Model: After Stage

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This brief helps service providers understand how to use social and behavior change to encourage sustained healthy behaviors after service delivery.
During services: SBC improves the client-provider interaction

Circle of Care Model: During Stage

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This brief helps service providers understand how social and behavior approaches can improve client–provider interaction.
Before services: SBC motivates clients to access services

Circle of Care Model: Before Stage

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This brief helps service providers understand how to use social and behavior change approaches to motivate clients to access the health services they need.
SBC for Service Delivery Community of Practice

Social and Behavior Change for Service Delivery Community of Practice

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This page describes Breakthrough ACTION’s Social and Behavior Change for Service Delivery Community of Practice. Interested parties can sign up to join.
A mother holds her baby as a provider administers a rapid malaria test during check-in at a health center in NigeriaBreakthrough ACTION

Same Information, Different Order: Testing Before Consultation to Improve Protocol Adherence

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This blog post describes how Breakthrough ACTION applied behavioral insights to improve malaria care providers’ adherence to national guidelines in Nigeria.
Rohingya refugees, including women and children, in Bangladesh to escape violence in BurmaAshique Rushdi/USAID

Using SMS and IVR Surveys During COVID-19

This brief provides guidance for administering text message and interactive voice response-based surveys to collect information during COVID-19.