Posts

Social Media Listening and Evaluating the Impacts of a Regional Mass Media Intervention Targeting Young People

Strengthening Social and Behavior Change Monitoring and Evaluation for Family Planning in Francophone West Africa

Amélioration des Programmes de Planification Familiale au Niger grâce aux Approches Synchronisées selon le Genre

Improving Family Planning Programming in Niger Through Gender Synchronized Approaches

Can Social Listening and Social Media Monitoring Benefit Your SBC Activities?
Photo credit: Merci Mon Héros
Written by: Rachel Yavinsky, Martha Silva, and Leanne Dougherty, Breakthrough RESEARCH
Social media has increasingly become one of the most popular places for individuals to express their views…

Informing Social and Behavior Change Programs Using Social Listening and Social Monitoring
This brief (English and French) offers practical guidance on how to use social listening as a tool to inform social and behavior change (SBC) programs. It is intended for global and regional SBC program implementers, evaluators, and donors in…

Providing Evidence to Inform Social and Behavior Change for Family Planning in Francophone West Africa

Accelerating Family Planning Demand Through Advanced Audience Segmentation
Written by: Cori Fordham, Breakthrough ACTION Program Officer
Effective social and behavior change (SBC) strategies start with a strong understanding of their audiences. SBC practitioners use a process called segmentation to analyze and divide…