A female health worker provides reproductive health and family planning counseling to a woman in SenegalJonathan Torgovnik/Getty Images/Images of Empowerment

Applying Segmentation to SBC in Family Planning Online Course

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This Global Health e-Learning Center course teaches how to use audience segmentation results to improve family planning and reproductive health programs.
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Children in Burkina FasoPhotoshare
After services: SBC boosts adherence and maintenance

Circle of Care Model: After Stage

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This brief helps service providers understand how to use social and behavior change to encourage sustained healthy behaviors after service delivery.
During services: SBC improves the client-provider interaction

Circle of Care Model: During Stage

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This brief helps service providers understand how social and behavior approaches can improve client–provider interaction.
Before services: SBC motivates clients to access services

Circle of Care Model: Before Stage

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This brief helps service providers understand how to use social and behavior change approaches to motivate clients to access the health services they need.
Two providers live prototyping at YLabsYLabs
Improved health outcomes: Before (SBC motivates clients to access services), during (SBC improves the client-provider interaction), and after services (SBC boosts adherence and maintenance)

Circle of Care Model

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The Circle of Care is a holistic model that shows how social and behavior change can be applied across the service continuum to improve health outcomes.