Improved health outcomes: Before (SBC motivates clients to access services), during (SBC improves the client-provider interaction), and after services (SBC boosts adherence and maintenance)

Circle of Care Model

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The Circle of Care is a holistic model that shows how social and behavior change can be applied across the service continuum to improve health outcomes.
Young womanAshish Bajracharya/Population Council/Photoshare

Prioritizing and Targeting SBC Investments for Youth

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These technical briefs underscore the need to prioritize social and behavior change investments to address the reproductive health needs of adolescents and young women.
Young womanSean Hawkey/Photoshare

Evidence from Mass and Digital Media for Family Planning Among West African Youth

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This literature review presents evidence on the impact of mass media and digital media on young people’s family planning attitudes and behaviors in West Africa.
An OB-GYN counsels a young married couple on contraceptive choicesPaula Bronstein/Getty Images/Images of Empowerment

Creating an Evidence-based Rationale for Investment in Social and Behavior Change Through Costing and Economic Evaluation

The page contains a body of evidence on the cost-effectiveness of social and behavior change activities for family planning outcomes.
A nurse providing antenatal counseling to a pregnant woman in UgandaJonathan Torgovnik/Getty Images/Images of Empowerment

Developing a Social and Behavior Change Research Agenda

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This page contains resources to help social and behavior change (SBC) professionals understand provider behavior change and integrated SBC programming.
A group of women, including expectant mothers, meet outside in NepalUSAID/Flickr

Systematic Review of Behavioral Attributes

This brief examines nine behavioral attributes and describes four attributes that apply broadly to enhancing social and behavior programming.
Provider and mother smile at newborn babyKatyesi Media

Applying Behavioral Economics to Improve Women’s Experience with Maternal Care in Zambia

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This page has resources about behavioral economics-informed solutions to improve labor and delivery care experience for women in Zambia.
USAID community volunteer provides TB prevention services in the mountains of of the PhilippinesUSAID/Flickr

Overcoming Barriers to Tuberculosis Care in the Philippines

This article summarizes research on issues related to the underutilization of clinical services for tuberculosis in the Philippines.
Three adolescents jumping in the PhilippinesJohn Christian Fjellestad/Flickr

Social Behavior Change and Communication Strategies to Increase Adolescent’s Use of Family Planning in the Philippines

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These two articles and an infographic summarize research on social and behavior change’s impact on family planning among adolescents in the Philippines.