An Indonesian family sitting around a table playing a gameBreakthrough ACTION
Follow Who Know Road Campaign video stillBreakthrough ACTION

Follow Who Know Road Campaign: Development, Implementation, and Lessons Learned

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This brief describes the process of implementing a SBC video campaign in Nigeria—from developing the campaign concept to producing and airing the videos.
Cover graphic showing people under the flag of South Sudan

Together for Each Other: Transforming South Sudan

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This toolkit promotes gender equity, participatory development, and community action by bringing women and men together to discuss how various aspects of gender impact their well-being.
Empathways WABA versionWest Africa Breakthrough ACTION

Community Empathways

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Ces cartes sont une activité conçue pour emmener les jeunes et les leaders adultes de leur communauté dans un voyage dynamique et engageant.
Male medicine vendor speaks with a young man in NigeriaBreakthrough ACTION-Nigeria
Cover of the Women’s Empowerment Group Operational Guidelines

Women’s Empowerment Group Operational Guidelines

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These operational guidelines provide step-by-step instructions on implementing the Women’s Empowerment Group model with a focus on health-related issues.
Cover art for Tested Solutions for Supporting Facility-Based Delivery

Tested Solutions for Supporting Facility-Based Delivery

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Breakthrough ACTION used behavioral design to develop a package of solutions to support women and their families with their facility-based delivery intentions.
Screenshot of the dashboard providing a graphical overview of the assessment

SBC Checklist to Develop and Assess Costed Implementation Plans for Demand Creation

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This checklist can guide teams through the process of developing a costed implementation plan and help them determine if their activities are on track.
Screenshot of SBC for FP advocacy tool

Social and Behavior Change for Family Planning User Journey Tool

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This tool helps decision makers understand what drives family planning (FP) use and how they can advocate for investment in social and behavior change for FP.